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In a fast-paced market, staying nimble is not just a choice; it's a necessity. Many businesses face challenges such as slow reactions to market changes, manual price adjustments, ever-increasing customer expectations, all leading to pressured margins and the threat of eroding market share. Discover how PROS dynamic AI-powered Pricing can help relieve the burden of manual pricing decisions by:

  • Automatically detecting and responding to changing market volatility
  • Gaining insight into drivers of price and demand at every level
  • Maintaining profitability to stay ahead of the competition

Save your seat now to discover how PROS dynamic AI-powered Pricing can be the linchpin to your pricing strategy. 


Bryan Kruming
Strategic Consultant, PROS 

Bryan Kruming has worked within the technology industry for over 15 years, including the last 10 years specializing in solution consulting for ERP, CRM, CPQ, and most recently, Pricing solutions. He has experience with a variety of industry verticals, with his primary areas of focus being the chemicals, wholesale distribution, high-tech, and oil & gas industries. He's based out of San Diego, CA.

Nick Boyer has more than 15 years of experience in pricing, commercial excellence and project delivery. At PROS, Nick is responsible for advising prospects and customers on a variety of business challenges. He has been with PROS for 11 years and played a lead role in implementations in Chemicals, Distribution, Manufacturing and Aftermarket parts. Before joining PROS Nick has held various leadership roles implementing ERP, CRM and Pricing solutions with Saint-Gobain, Tarmac and Boots. Nick holds a degree in Computer Science (BSc) and is a Chartered Accountant (ACA) and Prince2 Practitioner.

Kaavya Muralidhar
Product Manager, PROS 

Kaavya Muralidhar is a product manager at PROS, leading strategy and implementation of AI-based price optimization software used by some of the largest enterprises in the world. Leveraging her background at the intersection of AI, Design, and Business, Kaavya's expertise lies in creating pricing software experiences that are seamless, delightful, and empower customers to excel financially through volatile market conditions. 

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Sven Wetmore
Business Applications Director, Microsoft

Sven brings 25 years of sales and finance experience in the High-Tech Industry. He has had the opportunity to work and advise many “C” Level Executives, for some of the largest Tech organizations, as they navigate through their Digital Transformation. He is committed to helping his clients understand the costs, risks, and business value that technology can deliver to an organization’s bottom line. Ultimately enabling them to meet their ever-changing business growth needs and demands, while helping them gain a competitive advantage in these constantly changing times.

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About PROS
PROS Holdings, Inc. (NYSE: PRO) is your company’s best-kept secret for profitable growth. Viewed as a market-leader by both Gartner and IDC for its CPQ and price optimization capabilities, PROS advanced AI delivers results to the world’s top brands including Cargill, Etihad, Honeywell, HP, Lenovo, Lufthansa, Siemens and more. With more than 30 million AI models, PROS award winning AI is the driving force in processing more than 2 trillion transactions per year. PROS customers report up to 96% efficiency gain, up to 5% margin improvement and up to 20% revenue lift, according to a recent ROI study. To learn more, visit

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