Learn How to Meet the Demands of Today’s B2B Buyers

The buying experience has changed forever. Today’s B2B buyers demand to be served on their terms.

  • 59% prefer not to interact with a sales representative as their primary source of research.*
  • 93% prefer to buy online when they’ve already decided what to buy.*

If you want to compete for their business, you’ll have to say goodbye to plain vanilla, old-school eCommerce and start delivering Modern Commerce.

Modern Commerce means a whole lot more than a website or web storefront. Instead, it’s about CRM, automated sales processes, and closer and smoother digital interactions.

This eBook will help you understand why business leaders must adopt a modern commerce approach to selling if they intend to survive and thrive past 2020.

Download it to learn:

  • Behavioral trends driving the need for a modern commerce approach to buying and selling.
  • How Dynamic Pricing Science works and why it is the cornerstone of modern commerce success.
  • How to reduce customer dissatisfaction, recover lost revenue and margin, and eliminate downward price pressure.

* Accelerate Your Journey To Modern Commerce, an April 2017 commissioned study conducted by Forrester Consulting on behalf of PROS


Are you ready for the new era of digital business?

About PROS

PROS is powering the shift to modern commerce, helping competitive enterprises create a personalized and frictionless experience for their customers. Fueled by dynamic pricing science, PROS offers solutions that make it possible for companies to price, configure and sell their products and services with speed, precision and consistency across sales channels. Our customers are leaders in their markets across more than 10 sectors, and benefit from decades of data science expertise infused into our industry solutions.