POWERING MODERN COMMERCE
WITH DYNAMIC PRICING SCIENCE

Smashing the Status Quo: Why the High Tech Industry Needs to Embrace Pricing Science and Technology

Smashing the Status Quo: Why the High Tech Industry Needs to Embrace Pricing Science and Technology

Over the past couple decades, the technology industry has experienced tremendous growth alongside a continuous stream of market disruption. Old business models have been upset by new and improved models that better align offerings to customer value, but often require major organizational overhauls.

A combination of data science-driven pricing and technology can empower direct sales teams and channel sales partners with statistically proven winning prices. In this eBook, learn how pricing science and technology can:

  • Maximize product life cycle revenue
  • Combat price erosion
  • Reduce customer and partner churn
  • Better satisfy customer buying expectations

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a revenue and profit realization company that helps B2B and B2C customers realize their potential through the blend of simplicity and data science. PROS offers cloud solutions to help accelerate sales, formulate winning pricing strategies and align product, demand and availability. PROS revenue and profit realization solutions are designed to allow customers to experience meaningful revenue growth, sustained profitability and modernized business processes. To learn more, visit pros.com.

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Smashing the Status Quo: Why the High Tech Industry Needs to Embrace Pricing Science and Technology